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BlueSky Aviation, a leading travel company known for its exceptional aviation and travel services, sought to revitalize its brand identity. Mrs. Helen De Fonseka entrusted Creative Brand Labs with the comprehensive branding project, which included designing a new logo, business cards, and letterheads. Our goal was to create a cohesive and professional brand image that reflects BlueSky Aviation’s commitment to excellence and innovation in the travel industry.
We began by understanding BlueSky Aviation’s core values, target audience, and market positioning. The new logo was designed to be modern, elegant, and easily recognizable, symbolizing the company’s reliability and high standards. The business cards and letterheads were created to complement the logo, ensuring a consistent and professional look across all brand materials. Our design approach emphasized clarity, sophistication, and a touch of luxury, aligning with the high-end services offered by BlueSky Aviation.
Developing the branding for BlueSky Aviation presented several challenges
The new branding for BlueSky Aviation successfully reflects the company’s commitment to excellence and innovation. The modern and elegant logo provides a strong visual identity that is easily recognizable and memorable. The business cards and letterheads, designed to complement the logo, present a consistent and professional image across all brand materials. The cohesive branding has enhanced BlueSky Aviation’s market presence, making it stand out in the competitive travel industry. Creative Brand Labs is proud to have created a brand identity that effectively communicates BlueSky Aviation’s values and high standards, supporting its continued growth and success.
